Beth Steele: Sharing the Fulfilment of Impacting Lives and Building Lasting Partnerships
The 10 Most Admired Women Leaders in Business 2024
After 29 years of success, Beth Steele, owner of Team Staffing Services, remains driven by the challenges and opportunities in the staffing industry. Her journey in creating Team Staffing Services was born out of a profound desire to connect talent with opportunity in meaningful ways. Early in her career, Beth noticed a recurring issue faced by both businesses and job seekers—the struggle to find the right match. Companies were challenged to locate employees who not only met their technical requirements but also aligned with their organizational culture. On the other hand, individuals often found themselves in roles that didn’t fully utilize their skills or align with their career goals, leading to frustration on both sides.
This realization sparked Beth’s vision for Team Staffing Services. She understood that success in the staffing industry wasn’t just about filling vacancies; it was about fostering long-term connections that benefited both employers and employees. Beth’s commitment to personalized service, empathy, and a deep understanding of client and candidate needs became the foundation of her company’s approach to staffing. This focus on human connections and thoughtful placements has set her business apart since its inception.
For Beth, the most rewarding aspect of her work is the impact she makes on people’s lives. Helping someone find a job that aligns with their passions and career goals is incredibly fulfilling for her. The relationships she builds with both clients and candidates, and the joy of seeing people happy in their roles, drive her passion for staffing. Beth has cultivated lasting partnerships and meaningful friendships throughout her career, contributing to the success of her business and the individuals she works with.
Beth continues to find excitement in growing and evolving Team Staffing Services, motivated by the potential for innovation and lasting impact on businesses and individuals alike.
Honesty and Transparency in Client Relationships
The sustained success of Beth and Team Staffing Services over the past 29 years can be attributed to several key factors. Beth emphasizes that their unwavering commitment to excellence has been at the heart of their longevity. This dedication involves deeply understanding their clients’ needs and consistently providing the best candidates for available positions. She believes that honesty and transparency have been essential, with social media playing a significant role in building trust and reputation. This focus on reliability has fostered strong, lasting relationships with clients, many of whom have become friends over the years.
Another critical factor in their success has been adaptability. The staffing industry has undergone significant changes due to advancements in technology, shifts in workforce expectations, and evolving economic conditions. Beth and her team have remained proactive in responding to these changes, whether by adopting new technologies, expanding their service offerings, or staying attuned to shifts in workforce dynamics. This ability to adapt has allowed them to remain competitive and continue delivering value to their clients, ensuring their needs are met effectively over the years.
Establishing Credibility in a Competitive Market
In the early years of Team Staffing Services, one of the biggest challenges Beth faced was establishing credibility in a highly competitive market. As a new company, they had to prove themselves against established industry players. To overcome this, Beth and her team focused on delivering exceptional service to the clients who were willing to take a chance on them. By going above and beyond, they quickly earned a reputation for quality and reliability, which led to word-of-mouth referrals and repeat business. Beth acknowledges how thankful they are for these early opportunities that helped them gain traction.
Another significant challenge was financial management. Like many startups, they operated on tight budgets and had to make careful decisions about where to allocate their limited resources. Beth recalls working with a factoring company, which was instrumental in helping them navigate financial constraints. They prioritized investments in areas that directly impacted their ability to provide quality service, such as recruiting and staff training. By focusing on strategic investments, they were able to build a strong foundation for growth, even during lean times.
Leveraging Minority-Owned Business Certification for Growth
Being a certified minority-owned business has significantly impacted the growth and client relationships of Beth’s Team Staffing Services. The certification has opened doors to new business opportunities, particularly with companies that prioritize diversity in their supplier partnerships. Many organizations actively seek to collaborate with minority-owned businesses, and this certification has allowed Team Staffing Services to stand out in a crowded market, becoming a preferred partner for several companies committed to diversity.
The certification has also reinforced the company’s internal commitment to diversity. Beth believes that a diverse workforce brings a variety of perspectives, ideas, and solutions, which lead to better business outcomes. This belief is embedded in their recruitment practices and corporate culture, which resonates strongly with clients who share a similar commitment to diversity. As a result, the certification has not only helped the company grow but has also strengthened its relationships with clients who value inclusivity and diverse perspectives.
Results-Driven Approach for Long-Lasting Client Relationships
Building and maintaining strong relationships with clients is at the heart of everything Beth and her team do at Team Staffing Services. Their approach centers on understanding each client’s unique needs and delivering tailored staffing solutions. Beth and her team go the extra mile by thoroughly getting to know their clients’ business goals, company culture, and specific challenges. This hands-on approach includes visiting client locations, conducting tours, and reviewing company policies, which enables them to provide more targeted staffing solutions.
Open and honest communication is another key component of their success. From the initial consultation to candidate selection and follow-up after placements, Team Staffing ensures clients are informed every step of the way. This transparency helps build trust and ensures alignment with the client’s expectations. Additionally, the team is always prepared to adapt and respond quickly to any changes or challenges that arise.
Most importantly, the team is results-driven, focusing on providing top talent that contributes to the client’s success. By consistently delivering high-quality candidates that fit their clients’ specific needs, they have built long-lasting, mutually beneficial relationships that stand the test of time.
Adapting to Flexible Work Arrangements
According to Beth, the staffing industry has undergone significant changes over the past two decades, with one of the most notable being the shift toward more flexible work arrangements. Remote work, particularly in temporary staffing, has transformed how companies approach hiring. To meet this demand, Team Staffing Services has expanded its offerings to include more flexible staffing solutions that cater to the evolving needs of clients.
Diversity and inclusion have also become critical factors in the industry, as clients increasingly prioritize building diverse teams. They now rely on their staffing partners to assist in achieving these goals. In response to this shift, Beth and her team have focused on ensuring that their recruitment practices support diversity and inclusion.
Additionally, in today’s competitive job market, candidates have more options, and their experience during the recruitment process has become a crucial factor in securing a hire. Beth emphasizes the importance of creating a positive and engaging candidate experience, noting that pay scales also play a significant role in attracting top talent.
Diversity in Hiring and Internal Team Dynamics
At Team Staffing Services, fostering a progressive and inclusive culture is a top priority. Beth emphasizes the importance of creating a workplace where everyone feels valued and ncluded. This starts with their hiring practices, where they actively seek out diverse candidates and are dedicated to building a safe and happy environment. This commitment to diversity is reflected not only in the candidates they place for clients but also within their own internal team.
Beth and her team also prioritize open communication and feedback, believing that everyone’s voice should be heard. Employees are encouraged to share their ideas, concerns, and experiences, which fosters a culture of continuous improvement. By promoting open dialogue and inclusivity, Team Staffing Services ensures that they create a workplace where all team members can thrive and contribute to the company’s success.
Staying Competitive
Technology has profoundly impacted day-to-day operations at Team Staffing Services, and Beth has embraced various tools, including social media, for recruiting. Identifying trends in the job market allows the team to make informed decisions and maintain a competitive edge. Looking ahead, Beth’s future goals for the company include expanding service offerings, strengthening technological capabilities, and opening more satellite offices to enhance recruiting, inclusion, and geographic reach.
To achieve these objectives, Team Staffing Services plans to stay on top of market trends, invest in innovation, and uphold its core values of integrity, excellence, and client-centered service. By fostering strong, long-term client relationships and continuously evolving their strategies, Beth and her team are confident in their ability to continue growing and succeeding in the staffing industry.
Keys to Long-Term Success
Beth’s advice to aspiring entrepreneurs entering the staffing industry is to prioritize building strong relationships, differentiate themselves in the market, and stay ahead of industry trends. She emphasizes that success in this field requires putting your heart and soul into it—it can’t just be a job. The staffing industry is fast-paced and ever-changing, so adaptability, resilience, and a commitment to continuous learning are essential.
Beth also highlights the importance of financial discipline. Careful financial management and strategic investments in high-return areas will provide the stability needed for growth. Insurance can be particularly challenging, so it’s crucial to be prepared and have a passion for navigating it. Most importantly, Beth advises entrepreneurs to persevere through challenges. The early stages of building a staffing business can be tough, but with hard work, dedication, and a passion for helping others succeed, success is attainable.
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